Musée des savoir-faire du cognac – Les Distillateurs Culturels
Jean-Claude BRUNET
Cognac, les 2 tours
CRT NA

Cognac

The main town of the cognac merchants

The names of the great cognac spirit trading firms have spread far and wide, making this Charentais town famous across the world. Distilling is a way of life here. Dismount to explore not just Cognac, but also neighbouring Jarnac, another town where the maisons de négoce open their doors to visitors. 

Take a tour of the cognac cellars

Enjoy an urban break beside the Charente River and take a tour of one of the cognac-producing firms. On offer – a tour of the cellars and distillery, generally followed by a tasting. 

Hennessy, Martell, Camus and Rémy Martin count among the most famous cognac-making firms here. Visitors who particularly appreciate fine architecture will be drawn to visit the Otard cognac company, its seat in Cognac’s former royal castle, or that of Courvoisier, in the neighbouring town of Jarnac, abutting an imposing 19th-century château. The fine architectural ensemble of the cognac-producing company Meukow also boasts a fine interior of the same period, its cellars for barrel-ageing now set up as a fine space for visitors to tour. These cognac companies, as well as many further more secretive ones, will happily share their passion for the exceptional local liqueur, with its distinctive amber colours, produced from grapes grown in the local vineyards.

You’ll learn everything there is to know about the spirit of cognac by visiting some local cellars. From the process for creating the famed Charentais liqueur to the history of the merchant families who, for generation upon generation, have made the product famed far and wide. All the stages in the creation of cognac will be revealed, from harvesting and distillation to blending and ageing.

Cognac
TTW Production

Taking a tour of a major cognac house

Taking a tour of the cellars and distillery of one of the great cognac-producing companies enables you to learn close up about how the famed spirit is made and to enjoy a unique sensory experience.

Musée des savoir-faire du cognac – Les Distillateurs Culturels
Grand Cognac

Musée des Savoir-faire du Cognac – Les Distillateurs Culturels

An unmissable address at which to learn much about the Cognac area (or Cognaçais), including the history of the Charente River, of major French king François I, born in Cognac (growing up as France’s rival to notorious English king Henry VIII), and of Romanesque art in these parts...

Discovering Cognac, designated a Ville d’Art et d’Histoire

Cycling around the town of Cognac, you’ll be struck by the blackened walls of so many of the fine town houses. Their dark patina comes from the action of a microscopic mushroom that thrives on the evaporating cognac (this evaporating percentage of the liqueur known as the part des anges, or angel’s share!). Simply by looking at the façades of the buildings, you can work out in which beautiful town houses cognac has been aged!

Designated a Ville d’Art et d’Histoire for its cultural riches, Cognac is a little town on a human scale that is packed with architectural treasures, bearing witness to the golden age of the trade in the renowned local cognac spirit. The town, also the birthplace of the mighty French king François I, attracts many visitors to its cellars as well as to the architectural heritage to be admired in the historic old town.

Two walking circuits, clearly indicated by fitting signage, enable visitors to discover Cognac town’s major edifices: the Parcours du Roy; and the Circuit Belle Époque.

Make the most of a stop in the town of Cognac to visit the Espace Découverte en Pays du Cognac and the Musée des Arts du Cognac, set side-by-side in a contemporary architectural setting. The Espace Découverte en Pays du Cognac is a visitor centre focusing on the history and heritage of the cognac-producing area. Plus, the Romanesque art and architecture that still mark the countryside where the cognac-producing vines grow are put to the fore. As to the Musée des Arts du Cognac, it tells the story of the vines, men, terroir and local know-how that have produced cognac liqueur, immersing you in a human, industrial and commercial adventure that has made the name of the area, its spirit recognized all over the world.

How Charente’s famous spirit, cognac, is made

Cognac is one of the rare, famous spirits made from grapes. The way it’s produced is complex and lengthy, involving a great deal of know-how in several spheres. At the outset, cognac dervies from a white grape variety, ugni blanc, originally from Italy, but grown in France since the Middle Ages.

In the autumn, the grapes are harvested. They are then pressed to make juice, which is left to ferment. Distillation happens in winter. It involves two distillations (chauffes) making use of an alambic, or distilling still, made of red copper; the shape of the stills in these parts is so original that the local type of still is known as an alambic charentais.

The wine produced from the first distillation is called the brouillis in the region. This is distilled a second time to turn it into an eau-de-vie, or spirit. This spirit is then transferred to oak barrels, to age for many years, kept in dark chais, or cellars.

Finally, the cognac producers make blends of the various spirits in their barrels, in order to make a blended quality product that is guaranteed by a specific regional Appellation d'Origine Contrôlée. The cognac recipe concocted by each producer is preciously kept by the maître de chais, or cellar master, who makes sure their cognac has a unique flavour that makes their brand uniquely recognizable.

Custom route

Custom route

Châteauneuf-sur-Charente / Cognac

8 Châteauneuf-sur-Charente / Cognac

34 km
3 h 26 min
Easy
Taking you through the heart of the Charentais vineyards, La Flow Vélo zigzags between river and vineyards. The neat lines of cognac-making vines contrast with the wild islands in the Charente. A detour to Jarnac is very much worth while. Producing cognac spirit made the town’s fame, added to by the fact that François Mitterrand (French President from 1981 to 1995) was born here. On Quai de l’Orangerie, picture how boats were once filled with cognac barrels before sailing down the Charente. Further on, after a big meander in the river, the town of Cognac itself comes into view, full of history and heritage. Break your journey here and visit some famous cognac-makers, sampling the refined local spirit.
Cognac / Saintes

9 Cognac / Saintes

38 km
2 h 35 min
Easy
Riding off along the town of Cognac’s quays makes for a fine start to the next stage of La Flow Vélo. Along this bucolic stretch, you’ll encounter several tributaries of the Charente River heading for the town of Saintes. Little chain-operated ferries enable you to cross the waters at Rouffiac and Chaniers in a fun way, plus there are simple riverside inns (guinguettes) to enjoy. The cycle route continues on through riverside flood meadows to Saintes, a place boasting 2,000 years of history for you to explore. Wandering around the streets on foot is the best way to take in the many sights of this deeply historic town going back to Gallo-Roman times.

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